A common strategy in sales (or at least a stereotype of the sales world) is to present a product to someone while maximizing the benefits but minimizing the drawbacks. After all, who wants to highlight why a product you are buying is not necessarily exactly what you want?
Unfortunately, this mentality is not limited to the business world, as it is easy for the church to do the same in its gospel presentations.
The gospel is a message of unfathomable grace. But it is also a message with a high cost (Luke 9:23; Luke 14:26-27, 33). And when people hear about the cost, they often don’t find it so appealing any longer (Luke 18:18-27).… Continue reading
